Hello! I'm an interdisciplinary designer committed to relationship-centered systems change, currently looking for design, service design, research, and innovation opportunities in the civic and public space.
I can help you with:
Design research — interviews, surveys, workshops, insights
Experience or service design — journey mapping, systems thinking
Creative ideation — concept development, prototyping, iteration
Graphic design — presentations, branding, communications
I have over a decade of experience helping organizations engage meaningfully with communities, communicate big ideas, and distill complexity into actionable insights using human-centered, community-based design. I’m an optimistic strategist and empathetic bridge builder. I lead with curiosity, gratitude, and humility, with a big dose of intuition. My experience is diverse and multidisciplinary, including roles in communications, graphic design, content strategy, neighborhood organizing, experience design, qualitative research, participatory environments, facilitating workshops, creative writing, sustainable farming, and performance arts.
I'm a recent M.A. graduate of PNCA's Collaborative Design/Design Systems Master's Program, where I researched the subject of care-centered systems design. I developed a model for engaging in a personal practice of care that acknowledges interconnectedness and builds skillfulness in caring for others and oneself.
Get in touch!
Email me at betsy.lance@gmail.com
Connect on LinkedIn
Find me on Instagram

Photo by Lyn Rosten
PAST CLIENTS AND COLLABORATORS
Oregon Museum of Science and Industry (OMSI)
New Avenues for Youth
Second Story Interactive
Health Share
First Tech Credit Union
Ecotrust
Nike
Jacobsen Salt Co.
Arbor Lodge Neighborhood
Core77
Studio Jelly
Daily tous les jours
Holland America Lines
Kaiser Permanente
Umpqua Bank
Portland Timbers